Unified Commerce, the technology services company that provides omnichannel technology solutions for the retail industry, has announced its acquisition of Spiritual Gangster, a leading lifestyle brand in the yoga, activewear, and wellness space. This strategic move marks a significant expansion for Unified Commerce, enhancing its portfolio with a sought-after brand that resonates with consumers seeking a meaningful and active lifestyle..
Founded in 2014 by four friends inspired by the transformative power of yoga, Spiritual Gangster has become a beloved brand among yoga practitioners and fashion-forward consumers alike. Its products, which range from premium activewear to loungewear, athleisure, and accessories, are characterized by unique designs, vibrant colors, and inspiring messages. The brand has garnered a loyal customer base, with a strong presence in the yoga studio and athletic club channels, as well as a growing online following..
The acquisition of Spiritual Gangster complements Unified Commerce’s commitment to empowering retailers with innovative technology solutions that fuel growth and enhance customer experiences. By integrating Spiritual Gangster’s products and brand identity into its portfolio, Unified Commerce aims to strengthen its position in the active lifestyle and wellness markets, while also diversifying its offerings to better serve its retail partners..
Commenting on the acquisition, Brian Beitler, CEO of Unified Commerce, expressed his excitement about welcoming Spiritual Gangster to the team: .
