**Yves Rocher appoints new CEO and Petit Bateau taps interim CEO**.
**Yves Rocher**.
Yves Rocher, the French cosmetics and skincare brand, has announced the appointment of Bris Rocher as its new CEO, effective September 1, 2023. Rocher, the grandson of company founder Yves Rocher, has been serving as the brand’s deputy CEO since 2019..
In his new role, Rocher will be responsible for overseeing the company’s global operations and driving its strategic growth. He will succeed Yves Rocher, who has led the company since 2009 and will become non-executive chairman of the board..
