**Pasadena, Calif.** – Every year on New Year’s Day, the Rose Parade travels along Pasadena’s historic Colorado Boulevard for approximately 5.5 miles from Orange Grove Boulevard to Sierra Madre Boulevard. While Rose Parade attendees and television viewers around the world ooh and aah over the beautiful floats adorned with flowers, they may not realize the amount of preparation that goes into creating the floral masterpieces. One essential part of getting the floats ready for their grand appearance is the hair provided by American Beauty Show..
American Beauty Show, an industry-leading supplier of human and synthetic hair products, has been providing hair to the Rose Parade for over 20 years. With over 200,000 hair swatches available in 120 different colors, the company has the colors and styles to help Rose Parade float builders bring their creations to life..
Months before the parade, volunteers with the Tournament of Roses Association start gathering the floral materials that will be used to decorate the floats. The volunteers, armed with clippers and scissors, carefully shave and shape blocks of floral foam into the desired shapes. Once the foam is in place, the volunteers begin to apply the flowers, one by one, using a technique called .
