Adidas North America Head to Depart

In a significant leadership shake-up, Adidas North America president Zion Armstrong is leaving the company after three years in the role. Armstrong, who joined Adidas in 2016 as the head of global strategy, was promoted to the North American presidency in February 2020. During his tenure, Armstrong oversaw the company’s North American business through the challenges of the COVID-19 pandemic and a highly competitive athletic footwear and apparel market. He also played a key role in the development and execution of Adidas’ .

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